When starting a massage practice as a sole practitioner, what should be created to address professional expectations?

Creating policy statements is integral when starting a massage practice as a sole practitioner because they clearly outline the professional expectations for both the practitioner and the clients. These statements can address various important aspects of the practice, including scope of services, client confidentiality, appointment cancellation policies, payment methods, and expectations regarding the client's behavior and responsibilities.

By having these policies developed and communicated effectively, it establishes a framework that guides the professional relationship, ensuring that both the practitioner and the clients understand their rights and responsibilities. This transparency can enhance trust and contribute to a more professional environment.

While business cards help in networking and marketing strategies attract clients, they do not define the operational standards of your practice. Operational manuals are important for internal guidance and consistency but may not explicitly address client relationships or professional etiquette. Hence, policy statements are essential in establishing clear guidelines that contribute to smooth practice operations and foster professional standards.